The Intelligence Lie
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Welcome to The Intelligence Loop
Jeff Bullock spent 18 years at CVS Health. Started as a pharmacy clerk at 19 at Xavier University of Louisiana. Rose from clerk to pharmacist to supervisor to district leader overseeing dozens of locations, hundreds of employees, millions in revenue.
He could diagnose a pharmacy's problems in five minutes. But he was "memorized, not smart."
The pivotal moment: sitting in his car in a CVS parking lot in Allentown, PA, engine off, hands on the steering wheel, asking himself: "If this place disappeared tomorrow, what do I actually know how to do?"
The honest answer: not enough.
His wife Katura, same school, same professors, same exams, understood the material at a deep structural level while Jeff crammed and passed. Same inputs, radically different results.
The Intelligence Equation
I = M × C × U × T
This is multiplication, not addition. Any variable at zero kills the entire score. Your weakest variable is your bottleneck, and fixing it creates the most leverage.
- M (Model Quality): How well (not how much) you understand how the world works
- C (Courageous Action): Doing something even when you might fail
- U (Update Efficiency): How honestly and quickly you change your thinking after reality gives feedback
- T (Transfer Power): Using what you learned in one domain to solve problems in a completely different domain
The Five Steps of the Loop
- See it (build/refine your model)
- Try it (act courageously)
- Feel it (receive feedback from reality)
- Fix it (update your model)
- Move it (transfer the lesson)
Over the next 9 modules, you will master each variable, find your zero, and start running the loop that turns raw experience into compound intelligence.